Some Important On page factors that helps website visibility on seacrh engines - SixChannels
Search Engine Optimisation is to make that your website maximum search engine friendly. If your website is not exactly optimised then you have less chance of getting good results in the search engines, here is a quick guide towards good on page SEO:
* It is very important that All of your web pages can be indexed by search engines - make sure that they all have at least one link from somewhere on your site.
* Unique & fresh content on every single page plays an important role in crawling and getting indexed by search engines.
* The meta-tags are arrangement plays one of the important role - your page title tags and description tags should describe the content of your different web pages. The page title tags should be less then 68 characters and the description tags more detailed but less then 148 characters.
* Make sure you label the different headers on your web pages using H tags.
* Make sure that your web page URLs are SEO friendly, use mod re-write for Linux and Apahche hosting or use IIS redirect for Windows. Ideally make it so that the URLs describe your content i.e. use domain.com/blue-widgets.php as apposed to having something like domain.com/product.php?cat=146. Use hyphens or underscores to separate words in the URLs.
* Use descriptive URLs as much as possible for your images i.e. use blue-widget.jpg as apposed a bunch of numbers and or letters .jpg.
* Make sure that you label all of your images with descriptive alt attributes.
* Make good use of anchor text links within your content - if you have a page about blue widgets, use the phrase blue widgets in the text that links to it.
* Make sure that there is only one version of your site - 301 redirect all non www. URLs to the www. ones or vice versa.
* Make sure that there is only one version of your homepage - 301 redirect the index or default page back to domain.com.
* Don't waste PageRank on pages that you don't need to be in the search engines or that you don't think will bring you traffic, possibly your terms and conditions page or even your about and contact page. Use the rel="nofollow" tag in the links to these pages.
* Use the rel="nofollow" tag in the links to websites that you do not trust, you think maybe using spamming techniques or you do not want to help in the search engines.
* Make sure that your code is valid, in some instances bad code can lead to search engines not being able to properly read a page. Use the W3C validator to check your markup.
* It is very important that All of your web pages can be indexed by search engines - make sure that they all have at least one link from somewhere on your site.
* Unique & fresh content on every single page plays an important role in crawling and getting indexed by search engines.
* The meta-tags are arrangement plays one of the important role - your page title tags and description tags should describe the content of your different web pages. The page title tags should be less then 68 characters and the description tags more detailed but less then 148 characters.
* Make sure you label the different headers on your web pages using H tags.
* Make sure that your web page URLs are SEO friendly, use mod re-write for Linux and Apahche hosting or use IIS redirect for Windows. Ideally make it so that the URLs describe your content i.e. use domain.com/blue-widgets.php as apposed to having something like domain.com/product.php?cat=146. Use hyphens or underscores to separate words in the URLs.
* Use descriptive URLs as much as possible for your images i.e. use blue-widget.jpg as apposed a bunch of numbers and or letters .jpg.
* Make sure that you label all of your images with descriptive alt attributes.
* Make good use of anchor text links within your content - if you have a page about blue widgets, use the phrase blue widgets in the text that links to it.
* Make sure that there is only one version of your site - 301 redirect all non www. URLs to the www. ones or vice versa.
* Make sure that there is only one version of your homepage - 301 redirect the index or default page back to domain.com.
* Don't waste PageRank on pages that you don't need to be in the search engines or that you don't think will bring you traffic, possibly your terms and conditions page or even your about and contact page. Use the rel="nofollow" tag in the links to these pages.
* Use the rel="nofollow" tag in the links to websites that you do not trust, you think maybe using spamming techniques or you do not want to help in the search engines.
* Make sure that your code is valid, in some instances bad code can lead to search engines not being able to properly read a page. Use the W3C validator to check your markup.
posted by sixchannels at
12:02 AM
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